Content Product Master
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ui/ux case study : content library for Media Identifiers and titles
Content Product Master
Scroll down to View
ui/ux case study : content library for Media Identifiers and titles
Content Product Master
Scroll down to View
Content Product Master
Overview
This web based enterprise product was designed for a large media company's vast collection of content. The Content Product Master allows users to easily locate content, particularly popular content that may have multiple versions based on global viewership and restrictions.
CPM, as it was abbreviated, alleviated pain points for the Content Operations team by providing the media company with a centralized source of truth for locating and receiving content.
Below is a high level overview of the design project for this large enterprise application.
User Pain Points
The Problem
- The use of large data rich CSV files
- Manual entry of crucial ID's for distribution such as EIDR
- Facilitate content distribution
Before implementing CPM, the Content Operations team relied on CSV files to manage a comprehensive database of media titles. The company possesses thousands of original titles, in addition to several acquired media libraries. These titles are organized into groups, bundles, and versions, with each entity potentially having multiple versions.
The data needed to be distributed across various channels to reach clients and retailers, which presented challenges in maintaining these parameters. This became even more pronounced as the company expanded into different global markets and made recent large library acquisitions.
Content Product Masters Role in the process of content delivery.
Preliminary work: Persona, User Flow, & Sketches,
Problem framing & Resolve
The Result
Through research and collaboration between developers, product management, and the design team. The task was completed through digital whiteboard sketches, user flows, and multiple iterations. User Interviews were key proponents of the design process as well a Lean UX methodology that allowed for quick turn arounds for user testing.
Using the Lean UX method, designs were quickly designed and developed, allowing for a swift deliverable from which we could then receive real time user input through testing and interviews.
The final product was a central repository that could be the company source of truth from which titles could be distributed through out the production funnel
Key Design Features
- A clear and easy to use search table and smart search engine.
- Smart filters to help locate complex title types.
- Formatted Content Details Pages with links to related media.
- An admin portal with advanced tools for content modification.
Video: CPM advanced filters in action, demonstrating the amount of drill down capable with the filters.
Initial Search
This shows the Initial search results.
Advanced Search
This shows the Advanced Search for the "Type" column
Title Details
This page gives the user info from ID's, synopsis, versions, and json files.
Associated Titles
This shows titles and associated with the media being viewed. Such as trailers and special features.
Admin Controls
This part of the admin controls designed for the application.
Finished Designs: Table/Search, Details Pages, and User Admin Portal
Initial Search
This shows the Initial search results.
Advanced Search
This shows the Advanced Search for the "Type" column
Title Details
This page gives the user info from ID's, synopsis, versions, and json files.
Associated Titles
This shows titles and associated with the media being viewed. Such as trailers and special features.
Admin Controls
This part of the admin controls designed for the application.